10
May

A Timeless Law Practice

The Perfect Practice is timeless.

That is to say its lawyers do not trade their time for a set hourly rate.  Now, I know this assertion is likely to be controversial.  And, perhaps there are exceptions.  But, in my view, they are exceptions, not the rule.

For many reasons that will be reviewed at length on this site later, I assert that fixed fee/value billing is the way to go.  Many lawyers will claim it cannot be done.  That is simply not the case.  I have a specialty divorce litigation practice.  If there were ever a practice area where one could claim that you can’t set a fixed fee because the nature of the case lends itself to uncertainty, it is mine. 

But, we successfully do it anyway.  I will explore this issue in great detail explaining how and why we do it in subsequent posts on the subject.  For now, understand that utilizing value billing is the single greatest decision I’ve made in my practice.  Don’t be a slave to a time sheet.  You will enjoy the freedom that this approach provides.  You will make more money.  And, your clients will love it because you no longer are expecting them to “write you a blank check” at the start of an engagement.

By the way, for the best resources on value billing in a professional practice buy any of Ron Baker’s books (my favorite to date is The Firm of the Future, but I own and recommend everything he writes).

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