|
07
May |
A Systems Driven Approach |
The Perfect Practice is systems driven.
Proper systems will include checklists, scripts, forms and instructions. Proper systems will lead to a consistently good client experience. Get the systems in place. Train the staff and lawyers to use the systems. Review the systems consistently and improve upon them.
By the way, allow other team members to help you develop the systems. Don’t attempt to do this on your own (you can’t anyway). If you did, the rest of your team would resent it. You want their involvement in developing the systems so you will have their commitment in executing them.
Its my belief that every law practice should contain at least the following four primary systems:
(1) Financial Systems - These would include things like a dashboard to track important Performance Indicators monthly, a system for making sure there is a written fee agreement in every case, and a system to make sure the firm is paid every dollar it is owed on a timely basis;
(2) Marketing Systems - These would include a referral marketing system, automated lead generation systems, lead conversion systems (i.e. specific steps to convert a prospect into a client), and a publicity system;
(3) Operating Systems - These would cover how the work is completed, how calendars are kept, how deadlines and reminders are maintained, etc.; and
(4) Staffing Systems - These would cover employee hiring, retention, training, compensation and management, as well as outsourcing.
Don’t feel overwhelmed by this list. Its not something you do overnight. In fact it will take several months to get the initial systems in place and even then they will be works in progress. I’ll give some suggestions on how I’ve implemented such systems into my practice. But, in the meantime, choose one area and start working on it for an hour or two a week.
Tags:







